Get maximum value from customer interactions by offering them an optimal experience
Customer Knowledge?
Interact with your customers / users to increase your sales by soliciting them in a personalized way and offering them an optimal customer experience:
- at the right time
- with the best interaction channels
- pushing the most appropriate information
- by proposing a questionnaire with optimized UX / UI
Support
I accompany you in the definition and monitoring of marketing / communication objectives related to the implementation of a customer feedbacks program for:
- Image of listening and customer loyalty
- Continuous improvement of the offer based on the analysis (semantics) of the feedbacks
- Improved e-reputation thanks to the dissemination of the opinions collected
- Qualification of online prospects and boost of customer retention – Inbound Marketing
Why choose an independent consultant?
- Expertise (monitoring, studies) in Customer Knowledge : actors and solutions
- Good practices gathered through various experiences (former marketing director in a start-up specializing in customer opinion) and the professional network (networking, events, interviews, etc.)
- Business model knowledge of solution providers (rates, benefits, options and hidden costs)
« People who leave opinions, even negative, like the brand, they express an expectation, a disappointment, but if they take the time to write an opinion, they express a form of attachment. »
Olivier Barre Customer satisfaction and Recommendation Manager at Decathlon
